Budgeting your money helps you determine where to spend it. The same is true with your time. If you find that your podcast process is eating a lot of your week, budget your time and allocate it efficiently.

There are three things you can do to improve your podcast process. I want to help you with that today. Then, we will talk with Karen Robinson of the Heal Thrive Dream podcast and help her refine her process to grow her impact and business.

Before we start, there are two events coming up that can help you with your podcast.

If you have not launched your podcast yet, join us for “How To Launch Your Podcast In 30 Days”. It is a free training that happens on Monday, January 17^th. Get the details HERE.

If you have a podcast and would like to grow your engagement and convert your listeners into buyers, join us for the Podcast Profits Bootcamp. It is a full-day event where we work together to build your strategy. You can get those full details HERE.

BATCHING

Batching your content is one way to spend your time efficiently. It helps you maximize efficiencies of scale.

When we talk about batching your content, we are talking about setting up your gear and preparing once. Then, record multiple episodes in the same sitting.

You will save time by batching in 3 different ways.

SET UP

First, you only need to set up the gear once. Even if you leave your studio in tact, it still takes time to power up the equipment, turn on the lights, set the mic levels, gather your show prep, grab your water and all of the other little things that go into getting ready to record. You then need to clean it all up at the end.

Let’s say set up and tear down takes you 20 minutes. If you do it once and record 3 episodes during the same sitting, you spend 20 minutes. When you record three episodes at three different times, you spend 60 minutes setting up and tearing down. You save 40 minutes batching.

THE ZONE

Next, you benefit by being in the zone. When you start recording, your mind gets in that creative mode. You get warmed up, and the content starts to roll. This makes it easier to create your shows.

THE THREAD

Finally, your content has a flow to it. One episode starts to connect with the next. There is a thread that ties it all together.

As you record mulitple episodes in the same sitting, you remember what you discussed in the last episode. You begin referring to that conent and it connects your episode and content.

Rather than having multiple isolated episodes, your begin to develop a storyline and theme through your shows. This encourages listeners to go consume previous shows. It also allows you to properly tease upcoming episodes.

SCHEDULING

The second thing you can do to improve your podcast process is schedule your week.

Remember when you were in college? When you had three weeks to write a paper, it took three weeks including a couple all-nighters. If you only had three days to write the same paper, it took three days.

When you move to a bigger house, your junk just expands to fill the house. Your podcast will take as long as you give it.

It is similar to all of the work you would get done in the day or two before you left for vacation. Deadlines have a tendency to make us very productive.

Schedule a specific amount of time to get the show produced. Then, honor the schedule. Focus on the work and get it knocked out.

EFFECTIVE

Finally the third thing you can do to improve your podcast process is to spend time on those things that move the needle.

There are specific tasks that you can do each week that produce the show, promote your podcast and build your audience. Spend time there.

Will removing every “um” from your show grow your audience or get your show produced faster? Nope. It just eats time.

Will researching a few important pieces of information help your show? Sure. It makes your content stronger and builds your authority. However, a little goes a long way. Don’t spend 4 hours doing research. Find a few important pieces of data that supports your point and roll with it.

Do you really benefit by spending 30 minutes processing your audio and making it sound perfect? Nobody comes to your podcast because your audio is flawless. They come because you have great content.

Spend time on things that make an impact.

If you would like to have my team edit your podcast for you to allow you more time for the things that matter, get editing details HERE.

KAREN ROBINSON

Karen Robinson is a Social Worker, Psychotherapist, Supervisor, Wife, Mother, Daughter, Niece, Cousin, Child of God, Friend, Neighbor, Girl Scout Leader, Perpetual Student, Coach, Ex-Wife, Sister, Aunt, Consultant, Speaker, Daughter-in-law, sister-in-law, Christian Counselor, and more. 

As the host of the Heal Thrive Dream podcast, Karen’s company has a mission to bring compassion, comfort, and healing to professional mothers recovering from childhood abuse.

Today, we help Karen get clear with her process and interviews. Enjoy the conversation.

BE A GUEST

If you would like help with your podcast, let’s talk.

If you don’t have a mentor who can take your hand and walk you every step of the way, go to www.PodcastTalentCoach.com/apply, click the button and apply to have a chat with me. We will develop your plan and see how I can help and support you to achieve your podcast goals.