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Connecting Content

Connecting Content To Cash – PTC 499

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On a coaching call the other day, Ken and I were reviewing his show. We got to talking about connecting content to offers, and he had a breakthrough. CONNECTING CONTENT TO YOUR OFFER GROWS YOUR BUSINESS I thought it could help you improve the effectiveness of your show as well. THE MONEY STRUGGLE Many podcasters…
Curiosity Creates Better Content

The Power Of Curiosity – PTC 498

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CURIOSITY CREATES GREAT INTERVIEWS Do you ever wonder why your podcast isn’t growing? Why you aren’t attracting more listeners? It could be your own level of curiosity. We all want more listeners to our show. Yet we struggle to grow. How great would it be if you were the kind of magnetic host who draws…
Be Unique

What Makes You Unique? – PTC 497

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UNIQUE SHOWS COME FROM UNIQUE PERSONALITIES When you try to be all things to all people, you end up being nothing. You’re not unique. PICK A SIDE Focus your topic on what you know best. Be opinionated. Be passionate. Pick a side. Be unique. Most of all, be consistent. When you try to discuss an…
Finding Your Stage

Steve Eriksen – Finding Your Stage – PTC 496

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One of the best pieces of advice I’ve ever been given is, “If you can’t find a stage, build your own.” GROWING YOUR AUDIENCE FROM STAGE To grow your audience, you need to get in front of people who don’t know you yet. Then, you need to share your story and how you are different.…
Dr. Michele Gunderson with Stories That Sell

Dr. Michele Gunderson – Stories That Sell – PTC 495

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STORIES BUILD RELATIONSHIPS Stories connect you to others, because the stories you tell reveal things about you. Those stories let people get to know what you like, believe and value. VINCE GILL The way he tells stories is why so many people love country icon Vince Gill. He is so open and transparent with his…