Escape

Why Your Content Is More Important Today – PTC 273

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It has been a crazy time in the world lately. When we face trying times like the Coronavirus Pandemic, we are hit with the unknown. We feel like we have little control. You and your show need to be an escape for your listeners. ESCAPE The news we hear contains a lot of fear and…
Save production time

Better Interviews In Less Time – PTC 272

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Podcast interviews can eat up a lot of your time. Creating intriguing conversations requires many moving parts. In this episode, you get five steps that will help you save time creating your interview episodes. Many podcast episodes I hear start with a generic question like, “Tell the audience a little about yourself.” You can’t afford…
Listener Engagement

Better Audience Engagement – PTC 271

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Would you like to create a deeper connection and relationship with your listener? There is one adjustment you can make to your podcast to help you achieve your podcasting goals. Whether you’re hope to motivate your audience to action, entertain them with a story or simply get them to listen again, one change to your…
Grow Your Listeners

More Podcast Audience Growth – PTC270

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We are all looking to grow our audience. Who doesn’t want more podcast audience growth? You need a strategy and multiple ideas. MULTIPLE STREAMS Multiple streams of income help grow your revenue. Those streams also protect you from any one source going away. If all of your revenue comes from one source, you are at…
Position Your Brand

4 Ingredients To A Powerful Podcast Brand – PTC269

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Your brand needs to have an identity. In radio, we called it stationality. It was the personality of our station. The rock station had a different stationality than the pop station. Our country station had a different stationality than the news/talk station. The rock station had that swagger. They were the rebels and trouble makers.…