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Brand position

Podcast Brand Positioning – Episode 243

Your firm dedication to your position is critical for your podcast brand identity. Stand for something. Pick a side and stick with it. There are 7 ways to protect the…
Storytelling

The Power of Story – Episode 242

Storytelling can transform your podcast. Your personal experiences and stories make you unique. No one has experienced the things you have experienced in the same way you have. If you…
Call-To-Action

Turn Podcast Listeners Into Customers – Episode 241

I was hopping around on Facebook this weekend checking out a lot of podcast Facebook groups. The questions keeps coming up. “How can I make money with my podcast?” Regardless of the vehicle you use to generate revenue with your show, you will make no money unless you get your listeners to take action. There…