Why Your Podcast Promotion Does Not Work
Dedicate time for driving your podcast and business. Define the time. Then fill it. You can’t budget your money until you know how much money is there. It is the…
How We Got $2k Per Episode By Adding Value
I recently worked with a client on a very successful proposal. He had the opportunity to pitch a large governmental agency on sponsoring his show. His podcast reach the exact…
How To Develop Your Ideal Target Podcast Listener
In this episode, we walk through the development of your target listener. By the end of the show, you should have your ideal listener well-defined along with a visual image…
3 Ways To Position Yourself As An Expert
You may not be number one in the field. That doesn’t matter. You can always be seen as an expert in the eyes of someone at some point. You simply…
8 Steps To Podcast Brand Positioning – PTC 226
Don’t try to be all things to all people. It diminishes your brand. If you try to be everything, your podcast brand won’t have an identity. Use these 8 steps…