How We Got $2k Per Episode By Adding Value
I recently worked with a client on a very successful proposal. He had the opportunity to pitch a large governmental agency on sponsoring his show. His podcast reach the exact…
How To Develop Your Ideal Target Podcast Listener
In this episode, we walk through the development of your target listener. By the end of the show, you should have your ideal listener well-defined along with a visual image…
3 Ways To Position Yourself As An Expert
You may not be number one in the field. That doesn’t matter. You can always be seen as an expert in the eyes of someone at some point. You simply…
8 Steps To Podcast Brand Positioning – PTC 226
Don’t try to be all things to all people. It diminishes your brand. If you try to be everything, your podcast brand won’t have an identity. Use these 8 steps…
Storytelling Transform Your Podcast – Episode 225
In podcasting, you cannot afford to be boring. Interest in your story never remains constant. Your information can only become entertainment when interest is rising. A great story continues to…